Program Planning and Management (Business and Nonprofit)
- Adapted from the Field Guide to Nonprofit Program Design, Marketing and Evaluation.
Sections of This Topic Include
What’s a Program?
Feasibility Study for New Program
Basic Guidelines for For-Profit (Business) Program
Planning and Management
Basic Guidelines for Nonprofit Program
Design and Marketing
Program Evaluation (for-profit or nonprofit)
Also consider
Related Library Topics
Learn More in the Library’s Blogs Related to Program Planning and Management
In addition to the articles on this current page, also see the following blogs
that have posts related to Program Planning and Management. Scan down the blog’s
page to see various posts. Also see the section “Recent Blog Posts”
in the sidebar of the blog or click on “next” near the bottom of a
post in the blog. The blog also links to numerous free related resources.
Library’s
Leadership Blog
Library’s
Nonprofit Capacity Building Blog
What’s a Program?
Varying Uses of the Term “Program”
A program is 1) an ongoing process, such as
a quality control program, or 2) an activity to manage a series
of multiple projects together. (In some countries, the term “program”
refers to a software tool and the term “programme” can
mean a TV or radio show.) This is in contrast to the term project,
which is a one-time effort that produces a specific result, for
example, a building or a major new computer system (see Project
Management). Nonprofits usually refer to programs as ongoing,
major services to clients, for example, a Transportation Program,
Housing Program, etc.
Feasibility Study for New Program
If you plan to start a new, major program in your organization,
you should consider many of the same questions for starting a
new business venture. The following feasibility study will guide
you through these critical questions.
Preparation
for Planning a Business Venture
Basic Guidelines for For-Profit Program Planning and Management
Basic
Guidelines for For-Profit Program Planning and Management
Program Management Essentials
Basic Guidelines for Nonprofit Program Design and Marketing
Basic
Guidelines for Nonprofit Program Design and Marketing
Various
Approaches to Build Nonprofit Programs
What’s
a Nonprofit “Program”? Really?
Research Project: YMCA Camp Surf
Program Evaluation
Basic
Guidelines to Program Evaluation
Various Other Perspectives
Program Management Articles
Program Management: Different from Project Management
Six Strategies for Managing Revenue Risk
Additional Resources
Program Management
The International
Association of Project and Program Management
For the Category of Program Management:
To round out your knowledge of this Library topic, you may want to review some related topics, available from the link below. Each of the related topics includes free, online resources.
Also, scan the Recommended Books listed below. They have been selected for their relevance and highly practical nature.