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TAKE NOTE: YOU can be recognized as an expert in your industry, both online and offline, by offering your services as a public speaker.
People all over the world are doing it, and SO CAN YOU.
It’s an extremely effective way to rise above the ‘noise’ and connect with others in a unique way. They will remember you, and they WILL tell their friends about you.
How to get speaking gigs
Here are a few basics before you launch a campaign to get yourself booked as a speaker by conference organizers.
- Determine your key message – make it fun and memorable with stories.
- Establish your profile on a website, Facebook, LinkedIn, etc.
- Publish TESTIMONIALS! They are sooooo POWERFUL!
Ann Handley, Chief Content Officer of MarketingProfs, offers a GREAT article that guides us through “12 Ways to Charm Conference Organizers”. She says, “Getting an invitation to speak at an industry trade show or event is a great way to elevate your profile in your industry, confirm that you know your stuff, share your knowledge, make great contacts, and (of course) indulge your inner ham.”
A few of the 12 ways include:
- Contact organizers how they ask to be contacted
- Have some social cred
- Write a great session proposal
- Include a video, too
According to Ms. Handley, “Winning a speaking gig is a lot like nurturing a long-term business lead. It takes time and patience. So keep in touch with conference organizers, attend their events and meet them, and continue to offer yourself as a resource.”
For more information, see Ann Handley’s full article,
How to Get a Speaking Gig: 12 Ways to Charm Conference Organizers
For more social media “Marketing” tips and tactics, search these phrases:
- How to get speaking gigs
- Public speaking jobs
- Conference organizers
Happy “Marketing” hunting!
What else would you say? How have you won a speaking gig?
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For more resources, see our Library topics Marketing and Social Networking.
. . ________ . .With offices in Nashville Tennessee, but working virtually with international clients, Lisa M. Chapman serves her clients as a business coach, business planning consultant and social media consultant. As a Founder of iBrand Masters, a social media consulting firm, Lisa Chapman assists clients in establishing and enhancing their online brand, attracting their target market, engaging in meaningful social media conversations, and converting online traffic into revenues. Email Lisa @ LisaChapman.com
